Fashion is still a Passion for Women over 50
So I gotta tell you that for decades I have been a subscriber to VOGUE fashion magazine. In fact, my neighbour used to bundle them probably about a dozen fashion magazines at a time, all tied up with string for recycling and then drop them at the end of her driveway. My mother did not subscribe to magazines so any opportunity to read them was a real treat for me. So I would always take them home with me and untie the string and it was like Christmas all over again.
Flipping through the glossy pages of the magazine with their beautiful models all wearing the latest fashions from around the world was a magical time. This was so far back that the magazines in those days were huge. Not just three inches thick with styles that would shock and amuse you. But different looks that as a young girl, made you feel creative and hopeful for the future. They inspired us to think and look at clothing differently than just in a store hanging on a mannequin.
Now today the magazine consists of product placement for the first hundred pages and any corporation that has money has a page. It seems to have lost its flow, its edge, its mission. Instead of being creative and interesting I find it really abusive with the advertising and its content is so boring. Plus if I see one more millennial promoting anti-wrinkle cream for under eye bags and puffiness, I am going to scream. I don’t know one twenty year old who has a wrinkle and that is the farthest thing from their mind. It is so hard to believe in a brand anymore because the imagery is so out of touch with reality.
Fashion is a cycle and the cycle is 20 – 30 years and then it starts all over again. But if we are all living longer and still want to look gorgeous, then for Gawd sake, let’s work a little harder at showing stylish women over fifty in these magazines that are wearing fabulous outfits. Yes, fashion still thrives for women in their 50’s. It’s not like we just turned 50 and suddenly don’t want to look stylish any longer.
Women who are conscientious of fashion in their thirty’s, their forty’s and their fifty’s usually continue with this theme. It’s not rocket science, it’s a fact. Today, in fact, seniors out number youth in Canada, and that number is steadily going to climb as the boomers show no signs of slowing down.
We even have one of the most beautiful models of all time, Carmen Dell’Orefice who is in her mid-eighties, working in the industry today and women are loving it. Carmen is beautiful, stylish, graceful and shows that aging is simply a state of mind.
I’m proud to be a boomer and still love fashion, but the industry is not kind to me and it really annoys me.
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